Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

With our Shopify to Google Analytics 4 integration you can see your complete conversion funnel in GA4. Because of our server-side integration, you won't have duplicate transactions or missing data from ad blockers or browsers. Complete your GA4 migration in minutes instead of days.

Abandoned carts and lost interest hurt revenue growth. Wishlist enables users to save favorites & create multiple wishlists or gift registries, and share wishlist with friends. Automated wishlist reminders trigger via email when items have a price drop or restock alert. Support for B2B and B2C wishlist workflows & guest wishlist access reduces friction. Customize the favorite icon or button & custom wishlist favorites page with AI product recommendation to track buying intent & popular products.

This app is for merchants with an active Klarna Payments integration. Note: this app will not add Klarna as a payment method. Use this app to boost your business with messaging that lets your shoppers know that Klarna is an available payment option throughout the entire shopping journey.