Wishlist Plus enables your shoppers to save favorites and return to them later. Comes with powerful APIs to customize wishlists and integrates with leading email services to send price drop and restock alerts. Helps shoppers organize products into multiple wishlists and share them via emails, SMS, and socials. Supports anonymous wishlists. Comes with detailed reports on shopper behavior. Includes a new Customer Accounts extension for easy tracking of all wishlists and browsing activity.

Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

Lucky Orange helps merchants understand why visitors leave without buying. Session recordings and heatmaps show where shoppers click, scroll and get stuck. Cart abandonment and checkout tracking reveal where the buying journey breaks down, and funnels follow visitors from browsing to purchase. Merchants can ask Shopify Sidekick a plain-language question about store performance and get an answer from their own visitor and sales data. Surveys let merchants ask visitors what's holding them back.

Create any menu type with ease, from simple menus to mega menus and tabs menus, helping customers find products faster. Multi-market menus are supported. Customize with flexible layouts, unlimited items, text links, search bar, icons, badges, contact forms, Google Maps, animations, masonry grid, or custom HTML. Promote winning items with image banners or image swap. Boost sales with featured products and collections. Responsive on mobile, any language. Track menu click analytics.

Allow your customers to personalize and customize your product with images & color swatches, dropdown menus, buttons, text & monogram inputs, custom fonts & color selections, upload fields, and more. Use Conditional logic & Dynamic Pricing to create a complete product-building experience. Offer live customization, increase customer engagement, and simplify custom orders.