Prevent broken links from impacting SEO. Set up 301 redirects, 404 redirects, & URL redirects for any changed or removed URLs. Handle site migrations & bulk product updates by importing 404 redirects & URL redirects. Protect SEO rankings & revenue by resolving 404 page errors & broken URLs before they impact search authority. AI Redirects scans your store, finds the best replacement page for each 404 & creates the 301 redirect automatically, with a confidence score you control.

Inbox puts an AI-powered sales associate on your storefront. Buyers can ask questions and get help finding the right products from your catalog. When buyers sign in with Shop, your Inbox agent can personalize replies using their preferences and purchase history from across Shopify. Run Inbox with or without the agent. Inbox learns from your catalog, policies, and store content while you control its tone, style, and rules.

Toki is the all-in-one loyalty solution that lets you create a beautiful on-brand loyalty program that drives retention and results. Create a flexible loyalty program with points for purchases, birthdays, social media engagement and referrals. Set up membership tiers with special perks like cashback, free gifts, discounts and exclusive memberships. Display everything relating to loyalty in our dedicated loyalty hub. Track performance with clear, real-time analytics with granular key metrics.

Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve.